Wednesday, February 27, 2013

The Right Words Can Motivate!

A Highlight from the upcoming NAGC Communications School.

A truly inspirational speech can motivate people to take action. Great communicators are always searching for just that right combination of words that will make the difference between engaging the audience or putting them to sleep. Whether you are a full-time speechwriter or just tasked with writing the occasional talking points for the boss, you can make a difference in the effectiveness of any presentation.

Internationally acclaimed speechwriting coach Joan Detz will lead an exciting and interactive session at the National Association of Government Communicators 2013 Communications School in April on how to engage citizens with top-notch speeches. Joan will show how a well-crafted speech can position your speaker,
build rapport with audiences, provide measurable outreach, represent your agency, convey your messages, and meet the needs of the citizens you serve.

Those of you who may have participated in one of Joan’s training seminars in the past know that she’s the best in the business. Author of “Can You Say a Few Words?” and “It’s Not What You Say It’s How You Say It,” Joan’s dynamic training classes are frequently sold out. Don’t miss her session on Friday, April 19 at 10:30 a.m.! The 2013 NAGC Communications School will be held April 16-19 at the Pentagon City Sheraton in Arlington, Va. Check out the rest of the agenda and register to attend at www.nagconline.org.

Don't Miss the National Association of Government Communicators 2013 Communications School!
Early Bird Deadline Extended to March 29th!


Registration is now open for the NAGC 2013 Communication School, “Government Communicators – Engaging Citizens in Democracy”, being held April 16-19, 2013 in the Washington, DC area at the Sheraton Pentagon City Hotel, Arlington, VA.

2013 Featured Speakers and Topics
--Lessons Learned: Social Media and Hurricane Sandy
--Overcoming the Stigma of Government
--The Way Ahead for Communications Synchronization
--Engaged Speaker, the Engaged Citizen: How Speechwriting Can Get Government to Engage with Citizens…and Get Citizens to Engage with Government
--Using Social Media to Engage Citizens
--Facing the Media: On-Camera Training During a Crisis
--Plain Language: If you don’t know this stuff, you might be dangerous!
--Blue Pencil & Gold Screen Awards Banquet
--Communicator of the Year Award presentation
--and much more!

Also, don’t miss the Government Communications Expo, April 18-19, showcasing the latest trends in government communications services, goods, and technologies.

Who Should Attend

Federal, state, and local government communicators including contractors who direct and facilitate government communications—editors, writers, graphic artists, webmasters, video professionals, broadcasters, photographers, information specialists, and agency spokespersons.

For registration, schedule and accepted speakers, visit www.nagconline.org.

Monday, February 25, 2013

Do You Write with Power? Are You as Clear as You Can Be?

Do You Write with Power?  Are You as Clear as You Can Be?
A Highlight from the upcoming NAGC Communications School. 

 
Whether you’ve mastered the skill and art of writing in plain, clear language or you’re just beginning on the plain language journey, you’re not going to want to miss this half-day workshop by Bruce V. Corsino at the National Association of Government Communicators 2013 Communications School. Bruce is a renowned plain language trainer and the Plain Language Program Manager of the Federal Aviation Administration.

Bruce was the first trainer to develop a tool kit designed to distinguish plain language from various forms of bureaucratese, legalese, technobabble, and other unhelpful and confusing jargon. His course will show you exactly how to make your writing — and most importantly, your web pages —clear and powerful! He’ll also talk about the federal Plain Writing Act of 2010and how you can use your newfound knowledge to show your managers the positive effects of plain language, even if you’re not subject to the federal initiative..

And best of all—you’ll have fun! Bruce has put together a workshop par excellence. He describes the experiences as “a cross between a Jeopardy game and a party.” Now that’s a workshop worth checking out! Bruce’s workshop is on Wednesday, April 17, 8:00 a.m. to 12:00 p.m. The 2013 NAGC Communications School will be held April 16-19 at the Pentagon City Sheraton in Arlington, Va. Check out the rest of the agenda and register to attend at www.nagconline.org.

 
Don't Miss the National Association of Government Communicators 2013 Communications School!

Registration is now open for the NAGC 2013 Communication School, “Government Communicators – Engaging Citizens in Democracy”, being held April 16-19, 2013 in the Washington, DC area at the Sheraton Pentagon City Hotel, Arlington, VA.

2013 Featured Speakers and Topics
--Lessons Learned: Social Media and Hurricane Sandy
--Overcoming the Stigma of Government
--The Way Ahead for Communications Synchronization
--Engaged Speaker, the Engaged Citizen: How Speechwriting Can Get Government to Engage with Citizens…and Get Citizens to Engage with Government
--Using Social Media to Engage Citizens
--Facing the Media: On-Camera Training During a Crisis
--Plain Language: If you don’t know this stuff, you might be dangerous!
--Blue Pencil & Gold Screen Awards Banquet
--Communicator of the Year Award presentation
--and much more!

Also, don’t miss the Government Communications Expo, April 18-19, showcasing the latest trends in government communications services, goods, and technologies.

Who Should Attend
Federal, state, and local government communicators including contractors who direct and facilitate government communications—editors, writers, graphic artists, webmasters, video professionals, broadcasters, photographers, information specialists, and agency spokespersons.

For registration, schedule and accepted speakers, visit www.nagconline.org.

Thursday, February 21, 2013

Oh Snap!


A Highlight from the upcoming NAGC Communications School.

Many of us communications professionals find ourselves serving as our organization’s de facto staff photographer, whether or not we’ve had any formal training in photography. This is especially true for those of us who work in smaller government offices with small staffs, or, perhaps, are a staff of one.

As a writer, editor and graphic artist, Wendy Wagner-Smith didn’t originally expect to be drafted as a photographer, but now creating visual content is one of the most important job tasks she handles regularly.

In a feisty breakout session at the National Association of Government Communicators 2013 Communications School in April, Wendy will share tips about lighting, image capture, setting up and shooting agency events, and how to avoid some common problems (green-tinted faces, accidental silhouettes and other embarrassing gaffes). She’ll even share some tips on how to achieve quality video work using standard consumer-quality digital cameras. 

She’ll teach you how to Develop Your Photo Mojo and you’ll leave with a new understanding of and excitement for taking photos on the job. After all, if you’ve got to do it anyway, you may as well be good at it – and have fun while you’re at it!

Wendy’s session is on Friday, April 19 at 11:45. The 2013 NAGC Communications School will be held April 16-19 at the Pentagon City Sheraton in Arlington, Va. Check out the rest of the agenda and register to attend at www.nagconline.org

Wednesday, February 20, 2013

Did you miss our exciting webinar on January 31?

Did you miss our exciting webinar on January 31? Take the basic elements of communication and messaging with the goal of engaging citizens, then add the complications and challenges of trying to do this with citizens in a war-torn country. Navy Rear Admiral Vic Beck, who led these efforts in both Iraq and Afghanistan, gave a very insightful presentation full of great information that can be used by government communicators every day. This was the first in an ambitious new series of webinars offered by the National Association of Government Communicators – FREE for NAGC members!

As an added benefit for members only, you can now view this webinar any time you like!

Posted in the Members Only section on the NAGC website, click on Resources, then Webinars. You can download and view the video, or just download Admiral Beck’s slides. Check out "Lessons Learned: Engaging Citizens in War-Torn Countries.”

To access this benefit, visit www.nagconline.org and go to "Members Only" and click on "Login" 

Tuesday, February 19, 2013

In Case of Emergency, Use Social Media!

A Highlight from the upcoming NAGC Communications School.
 
Whether we were in the Northeast at the time or not, none of us will forget the devastation caused by Superstorm Sandy. Government agencies at all levels responded to the various emergencies and coordinated recovery efforts across multiple states. They needed to communicate with each other, to engage with citizens, share information, and maintain awareness of events and community needs. Believe it or not, response agencies and their partners turned to social media for the answers to their communications needs.

You can learn about this effort when a panel of experts comes together to kick-off the National Association of Government Communicators 2013 Communications School in April. Representative from FEMA, Fairfax County and the American Red Cross – all members of the Virtual Social Media Working Group established by the Department of Homeland Security’s Science & Technology Directorate — will share details on how they each leveraged social media to engage with their stakeholders. They’ll discuss challenges, successes, and lessons learned.


This keynote panel will be held on Wednesday, April 17 at 1:15pm, as the exciting kick-off session for the 2013 NAGC Communications School, April 16-19 at the Pentagon City Sheraton in Arlington, Va. Check out the rest of the agenda and register to attend at www.nagconline.org

Wednesday, February 13, 2013

Government Conferences: Now What? (Archived Webinar)

Government Conferences: Now What?
Succeeding in Challenging Economic and Regulatory Times
NAGC was one of the sponsors of this webinar, which you can see now on-demand at no charge, with the transcript available for download.
 
 
Former ABC Network News correspondent Barbara Pinto guides us through an exploration of changes, challenges and opportunities brought about by the budget, the scandals and the expanding need for government, the private sector, and academia to communicate and collaborate.
 
Topics included:
  • The traditional conference is under attack; why and how?
  • Strategies for 2013 that consider current budget and travel restriction!
  • Does technology have the answers? What are the options?
  • Does virtual connectivity really work? What do you gain and what do you lose?

Guests included:
  • Hon. Jay M. Cohen, RADM, USN (Ret.)
  • Carol Bonasaro, President, Senior Executives Association (SEA)
  • John Verrico, President-Elect, NAGC [download slides]
  • Adam Arthur, Virtual Platform Initiative Lead, CDC
  • Theo Mayer, Chief Technology Officer, Hybrid Conferences Inc.
  • Cecily Sommers, Author and futurist
  • Daniel Dubno, Emmy-award winning TV producer

Tuesday, February 5, 2013

Government Conferences: What’s Next? – A FREE Web Event, Feb 7.

The ability to conduct vitally important government conferences has come under fire in the past year. Malfeasance by a small minority of government employees and a need to shrink government spending both contributed to severe limitations on conference participation by government agencies. While conference budgets shrink, the need to communicate with stakeholders and constituents has never been more important.

The National Center for Supercomputing Applications (NCSA) at the University of Illinois, the Senior Executives Association (SEA), the National Association of Government Communicators (NAGC), and two local companies, ICS-Nett and Hybrid Conferences, Inc. are sponsoring a two-hour virtual event to explore ways for government to meet that mandate in tough economic times. Join us this Thursday, February 7, 2013 at 10:00am EST.

Moderated by Ms. Barbara Pinto, Principal of Barbara Pinto Productions and formerly of ABC Network News. Speakers include:
  • Hon. Jay M. Cohen, RADM, USN (Ret.), Principal Jay. M. Cohen, LLC and former Under Secretary for Science and Technology at the U.S. Department of Homeland Security
  • Ms. Carol Bonasaro, President of the Senior Executives Association
  • Mr. John Verrico, President-Elect of the National Association of Government Communicators
  • Mr. Theo Mayer, President, Tech Applications, LLC and Co-Founder and CTO of Hybrid Conferences, Inc.
  • Mr. Dan Dubno, President, Blowing Things Up, LLC, and former technology correspondent and producer for CBS News,
  • Ms. Cecily Sommers, Author ”Think Like a Futurist” and contributor to NPR’s All Things Considered.
This Web event is FREE! 
Details and registration at http://j.mp/hybridconf